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Priorities USA Action
Priorities USA Action
"Grace" +
:60 TV run in OH, FL, VA, NV, CO, NH and IA from June 8, 2016; and NC from June 15; and GA from Oct. 20
[Music]
Chris
Glaros: I remember being in the ultrasound room and
finding out that our daughter was going to be born with a disability,
spina bifida.
Lauren
Glaros: She was born 20 weeks later on Valentine's Day and
she is a total blessing in our lives.
Chris
Glaros: Grace is the happiest child you've ever
seen. Despite all of her medical challenges, she brings out the
goodness in each person. And that's what we see every day with
Grace.
Lauren
Glaros: When I saw Donald Trump mock a disabled person, I
was just shocked.
Trump
(clip): "You've got to see this guy. Oh, I don't
know what I said. I don't remember."
News
announcer (audio): That reporter he is talking about
suffers from a chronic condition that impairs movement of his arms.
Lauren
Glaros: The children at Grace's school all know never to
mock her, and so for an adult to mock someone with a disability is
shocking.
Chris
Glaros: When I saw Donald Trump mock somebody with a
disability, it showed me his soul, it showed me his heart and I didn't
like what I saw.
Male
Announcer: Priorities USA Action is responsible for
the content of this advertising.
Notes: A Priorities
USA advisory on this ad states, "Welcome to the
general election Donald."
Update from June 10:
"We are constantly
assessing where to best allocate our resources in order to aggressively
take the fight to Donald Trump and expose him for the divisive and
dangerous con-man that he is. That’s why
Priorities is announcing a $9 million TV ad reservation in North
Carolina that will go from Wednesday June 15th until
election
day.
The
buy
will
run
in
the
Raleigh/Durham,
Charlotte
and
Greensboro
markets.
"This brings the total ad reservations for Priorities to $145
million
with $105 million on TV, $35 million on digital and $5.3 million on
radio.
"North Carolina will begin seeing the
“Grace”
ad that we launched earlier this week. We’re now advertising in 8 key
states—OH, FL, VA, CO, NV, NH, IA & NC."
Update from June 14:
Last week Priorities announced
a $9 million TV ad reservation
in North Carolina that starts June
15th and
runs until election day. Today, as part of our efforts to expose Donald
Trump as the divisive, dangerous con-man that he is, we’re announcing
that we’ve expanded
that buy to $11 million, thanks to an additional $2 million
reservation placed in conjunction with EMILY’s List WOMEN
VOTE!
As previously reported, the buy will run in the
Raleigh/Durham,
Charlotte and Greensboro markets.
This brings the total ad reservations for Priorities to
$147
million with $107 million on TV, $35 million on digital and $5.3
million on radio.
North Carolina will begin seeing the
“Grace” ad
that we launched last week. We’re now advertising in 8 key states—OH,
FL, VA, CO, NV, NH, IA & NC.
Last year, Priorities and EMILY’s List announced a
$20
million
joint
program
that
will
focus
on
educating
and mobilizing millennial women voters in
support of Hillary Clinton this November.
Update from Oct. 20:
PRIORITIES USA LAUNCHES “Grace” TELEVISION AD IN GEORGIA
Ad Tells Story Of Glaros Family Whose Daughter Grace Was Born With
Spina Bifida
Trump’s Mocking Of Someone With A Disability Reveals His True
Character, & Just How Unfit He Is To Be President
Multi-Million Dollar Buy Will Run In Major Georgia Markets, Marks First
Priorities Investment In State
Donald Trump’s mocking of someone with a disability was more than just
an isolated incident, it was a troubling look into who he is as a
person and proof that he’s unfit to be President of the United States.
That’s why as Priorities expands the map into Georgia today we’re
starting with our “Grace” television ad. The spot tells the story of
the Glaros family, whose daughter was born with a condition called
Spina Bifida. In the ad, Grace’s father notes that even “when I saw
that clip of Donald Trump mocking somebody with a disability, it
stunned me, I was shocked.” Grace’s mother adds “when I saw Donald
Trump mock someone with a disability, it told me everything I needed to
know about his heart, and what he believes deep down.”
________________
Ed. note - It is hard to see how the Trump campaign can respond to ads
like
these
which seem to be very effective at painting him in an most unflattering
light, and could be inflicting significant damage on his prospects in
the general election.