- Campaign Ads « Romney for President Primary Ads,
2011-12
Romney for President Primary Ads, 2011-12
Twenty-three Romney for President television ads were
noted in the period from Nov. 21, 2011 to April 3, 2012. The ads
present Romney as conservative businessman who will bring fiscal
responsibility to the government. Three of the ads attack
Gingrich and four attack Santorum.
Restore Our Future Primary Ads, 2011-12
Consideration of the Romney television advertising
presence would not
be complete without consideration of the ads run by the independent
super PAC Restore Our Future. Sixteen Restore Our Future
television ads were
noted in the period from Dec. 7, 2011 to March 27, 2012. Fourteen
of these ads were attacks on primary opponents, eight hitting Gingrich
(one of which included Perry as well) and six
going after Santorum. The first ad contrasted Romney and
Obama. "Saved," a recycled '08 campaign ad run starting Feb. 27,
highlighted an incident from Romney's business career.