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Obama for America

"It's up to you." +
  1:41 web video from June 8, 2012.

[Music]

    TEXT: Yesterday we got some news.

Female News Announcer: Former Governor Mitt Romney has topped President Obama when it comes to fundraising...

Male News Announcer: For the first time the former Massachusetts Governor Mitt Romney won the battle.  Here are the numbers.  Governor Romney's campaign reports that alongside the Republican Party it took in more than $76.8 million dollars in May...

Female News Announcer: The Romney numbers are pretty astounding, $77-plus million in just the last month...

Male News Announcer: This is the first time that the Republican donors can start cutting those really big five-figure checks to the campaign...

    TEXT: And that's only what Romney's official campaign raised.

Male News Announcer: There's one sector of the economy where money is actually flowing like never before—from donors into the coffers of campaigns and outside political groups interested in influencing this election.

Male News Announcer: The independent special interests and the super PACs on the right are building unprecedented war chests.  The U.S. Chamber of Commerce, the conservative super PAC American Crossroads, led by conservative Karl Rove, along with the billionaire Koch brothers—big, big conservative donors—together they alone plan to raise and spend $1 billion to defeat the president.

Female News Announcer: Outside groups supporting Romney are lining up to put additional, unrestricted amounts of money behind him.  Republican super PACs are prepared to spend up to $1 billion on the presidential and congressional races this year.

Ken Vogel (Politico): The conservative donors, these very wealthy business types, are especially motivated.  They have a deep enmity toward President Obama...

Male News Announcer: What the Obama campaign is really hoping for is that its grassroots is able to provide money...

    TEXT: It's up to you.  barackobama.com/twoterms

Notes: It is interesting that on this subject the campaign opted to use a compilation of news clips rather than a direct appeal from a campaign official or representative speaking to the camera.