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Romney for President, Inc.

"Day One, Part Two" +
:30 ad announced May 24, 2012. 

[Music] TEXT: What would a Romney Presidency be like?

Male Announcer: What would a Romney Presidency be like?

        TEXT: Day 01

Male Announcer: Day one, President Romney announces deficit reductions, ending the Obama era of big government, helping secure our kids’ futures.

        TEXT: End Obama Era of Big Government

President Romney stands up to China on trade and demands they play by the rules.

        TEXT: Make China Play By The Rules

President Romney begins repealing job-killing regulations that are costing the economy billions.

        TEXT: Repeal Job-Killing Regulations

That’s what a Romney presidency will be like.

Romney (voiceover): I’m Mitt Romney and I approve this message.


Notes: According to the press release, "On day one of his presidency, Mitt Romney will reverse President Obama’s failed policies by ending the era of big government, standing up to China, and repealing job-killing regulations."

One notes graphic design improvements over the campaign's initial ad "Day One."