PRESS
RELEASE from Protect Your Care
June 13, 2011
For Immediate Release
Contact: Eddie
Vale
PROTECT YOUR
CARE LAUNCHES FIRST TV AD
At First Republican
Presidential Debate will be Defending Medicare and Medicaid,
Romneycare and the Affordable Care Act
(MANCHESTER, New Hampshire) - As
Republicans prepare for the first official debate tonight, Protect
Your Care is launching our first TV ad and will be defending
Medicare and Medicaid, Romneycare and the Affordable Care
Act. Efforts include TV and online ads, visibility around
town and at the debate, and rapid response and fact checking on
the Affordable Care Act and Romneycare.
TV AD - Protect Your Care will be
running its inaugural television ad in the Boston market and on
WMUR for Sunday shows. The spot will also be running throughout
WMUR programming on Sunday, Monday and Tuesday--including multiple
spots during the debate itself. Click here for the ad - http://www.protectyourcare.org/stop-the-republican-plan-to-end-medicare
ONLINE ADS - Today's Protect Your
Care online advertising is the biggest ad effort to date, and is
different from anything that we have done before. The organization
is running a 'Google blast' in Manchester, meaning we have bought
every impression available on every website that will link back to
the Protect Your Care site and the ad at http://www.protectyourcare.org/stop-the-republican-plan-to-end-medicare
The ads will also be running on
mobile phones for people on the St A’s campus and via Google
searches.
VISIBILITY - Protect Your Care
will be doing visibilities in Manchester and at the debate
itself. Signs will have the message of Hands Off My
Medicare, Hands Off My Medicaid and will be thanking Mitt Romney
for his health care plan.
RAPID RESPONSE - During the debate,
Protect Your Care will be doing rapid response and fact checking
on the Affordable Care Act and Romneycare.
Protect Your Care
communications director Eddie Vale
will be in Manchester for anyone looking for additional
information or comments.
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