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Crossroads GPS

"Basketball" +
:60 ad (also a :30 version) run in CO, FL, IA, MI, NC, NH, NV, OH, PA and VA starting May 23, 2012.

[Music] [Basketball Bouncing Sound] Female Announcer: I always loved watching the kids play basketball.

Female Announcer (sounding older): I still do, even though things have changed. 

It's funny.  They can't find jobs to get their careers started.  And I can't afford to retire.  And now we're all living together again.

I supported President Obama because he spoke so beautifully.  He promised change, but things changed for the worse. 

Obama started spending like our credit cards have no limit.  His health care law made health insurance even more expensive.  We've had stimulus and bailouts.  Obama added almost $16,000 in debt for every American. 

How will my kids pay that off when they can't even find jobs? 

Now Obama wants more spending and taxes.  That won't fix things.  I had so many hopes.

Cutting taxes and debt and creating jobs—that's the change we need. 

Tell President Obama to cut the job-killing debt and support the New Majority Agenda at NewMajorityAgenda.org


Notes: The May 22 press release...

Crossroads GPS Launches $9.7 Million TV Issue Ad, “Basketball,” To Frame Debate on Economy, Taxes and Debt

New ad spotlights failure of President Obama’s policies to turn economy around; focuses on young people moving in with parents for lack of work. Airs in ten states for three weeks starting Wednesday. 

WASHINGTON – Today, Crossroads Grassroots Policy Strategies (Crossroads GPS) announced a new $9.7 million issue ad that will run for three weeks on TV to frame the national debate on jobs, the economy, taxes and government debt.

The new ad, “Basketball,” details the Obama Administration’s poor results on fixing the troubled economy, cutting the debt, keeping taxes low and other key issues. The initial television buy includes network affiliates in Colorado, Florida, Iowa, Michigan, North Carolina, New Hampshire, Nevada, Ohio, Pennsylvania and Virginia.

The new spot will start airing Wednesday, May 23 and run for three weeks with a rotation of :60 and :30 second versions. The spot can be viewed here, and is available for high resolution download upon request.

“This ad drives home the impact President Obama’s policies are having on American families and why those policies need to be changed,” said Steven Law, president of Crossroads GPS. “We want there to be a serious debate on the real issues people are facing in this country, and this ad expresses the human element of that debate.”

The ad urges citizens to support the “New Majority Agenda.”  For more information about the six major policy initiatives detailed in the plan, visit www.newmajorityagenda.org

Since President Obama took office in January 2009, the national debt has increased by more than $5 trillion, 45% more people are on food stamps, gas prices have doubled, and job growth is anemic, leaving record numbers of Americans to simply give up looking for work and leave the workforce. Obama and his advisors promised that his economic “stimulus” legislation would prevent the unemployment rate from rising above 8%, but it has been above 8% for every month of Obama’s presidency since February 2009, and the real unemployment rate is considered much higher by economists, due to the large number of discouraged workers who have left the workforce since Obama took office.

Crossroads GPS is a policy and grassroots advocacy organization that is committed to educating, equipping and mobilizing millions of American citizens to take action on the critical economic and legislative issues that will shape our nation’s future in the years ahead.

For more information, contact Jonathan Collegio


>The DNC responded with a lengthy fact check, "Another Deceptive Ad from Karl Rove" that included this summary:

Karl Rove’s most recent deceptive ad can’t hide the reality that, under President Obama’s leadership, the economy has gone from losing 750,000 jobs a months to adding more than 4.2 million private sector jobs over the last 26 consecutive months, unemployment today is lower among college graduates than when the President took office, and more companies are hiring recent graduates while the outlook for hiring continues to improve. Mitt Romney would undo that progress by bringing back the same policies that caused the economic crisis and weakened the middle class in the first place: budget-busting tax cuts for the wealthiest Americans that do nothing to grow our economy and letting Wall Street write its own rules.

Karl Rove’s distortions can’t hide that, unlike Mitt Romney, President Obama has proposed a plan to reduce our deficit by more than $4 trillion over the next decade while creating an economy built to last through investments in education, infrastructure, and research. Nor can they hide that, as promised, the President has cut taxes for every working American and cut taxes for small business 18 times, bringing federal taxes for middle class households near historic lows. The facts are that, as Governor, Mitt Romney increased state spending by 6.5 percent each year and increased Massachusetts long-term debt by 16 percent in just four years, leaving it with the largest per-capita debt of any state in the nation. And Massachusetts ranked fourth from last in the nation in job creation. America can’t afford Romney Economics.