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Priorities USA Action
"Understands"
+
:60 ad from Aug. 7, 2012 to run in FL, IA, OH, PA and VA (source Tampa
Bay
Times).
[Music] Joe Soptic: I don't think
Mitt Romney understands what he's done to people's lives by closing the
plant; I don't think he realizes that people's lives completely changed.
TEXT: Romney and Bain Capital made
millions for themselves and then closed this steel plant. Reuters
1/6/12
When Mitt Romney and Bain closed the plant, I lost my health care
and my family lost their health care and a short time after that my
wife became ill. I don't know how long she was sick and I think
maybe she didn't say anything because she knew that we couldn't afford
the insurance.
TEXT: Joe eventually found work as a
custodian. The job paid less than half his previous salary.
And then one day she became ill and I took her up to the Jackson
County Hospital and admitted her for pneumonia and that's when they
found the cancer, and by then it was Stage 4; there was nothing they
could do for her. And she passed away in 22 days.
I do not think Mitt Romney realizes what he's done to anyone.
And furthermore I do not think Mitt Romney is concerned.
Male Announcer:
Priorities USA Action is responsible for the content of this
advertising.
Notes: This ad backfired,
drawing widespread criticism. Romney produced a response
ad "America
Deserves
Better."
Quotes assembled by the Romney campaign:
ABC’s
Jonathan Karl: “The Single Most Outrageous Ad Of The Campaign…”
KARL: “But the single most outrageous ad of the campaign comes from a
Super PAC supporting the president and run by his former spokesman.”
(ABC’s
“World News Tonight,” 8/9/12)
Former
Clinton
Adviser
Lanny
Davis: “Bill Burton Needs To Go Back To Ethics
School. … The Ad Is Misleading And Disgusting…”
“Bill Burton needs to go back to ethics school. … He knows perfectly
well that the ad is misleading and disgusting and he needs to apologize
for it.” (Steve
Portnoy, “‘Disgusting’ Pro-Obama Ad Criticized By Democrat,” ABC News’ The Note,
8/9/12)
CNN’s
Erin
Burnett:
“Just
Plain Wrong.” BURNETT:
“Blaming Mitt Romney personally for her death is just plain wrong.”
(CNN’s “Out
Front,” 8/9/12)
Chicago
Tribune: “What A
Vicious, Shameful Ad. … A Disgrace.” “What a
vicious, shameful ad. … Mr. President, lift the campaign. Call this ad
what it is: a disgrace.” (Editorial,
“Scraping Bottom,” Chicago Tribune,
8/9/12)
The
Wall
Street
Journal: “Smear…”
“A
postmodern postscript: The Obama campaign was at first more than happy
to slipstream behind the Priorities USA smear, refusing to disavow the
cancer ad and deflecting questions by claiming not to "know the
specifics" (Robert Gibbs) or "know the facts" (deputy campaign manager
Stephanie Cutter).” (Editorial,
“The Postmodern President,” The Wall Street Journal,
8/9/12)
The
Washington
Post’s
Nia-Malika
Henderson And David Nakamura: “Widely Skewered As Over-The-Top And
Irresponsible…” “The
anti-Romney ad released this week by Priorities USA has been widely
skewered as over-the-top and irresponsible, condemned for insinuating
that Mitt Romney is to blame for the death of a woman whose husband
lost his job and health insurance after Bain Capital bought his steel
mill.” (Nia-Malika
Henderson and David Nakamura, “Obama, Romney campaigns Run Provocative
Ads To Draw Attention In Crowded Media Landscape,” The Washington Post,
8/9/12)
CBS
News’
Brian
Montopoli:
“Nasty … Unfair … Not True.” “The
story is certainly affecting, and it fits into the Obama camp's
narrative that Romney doesn't care about working people. There's just
one big problem: It's not true. … And the Obama campaign's refusal to
disavow the spot speaks to just how nasty the campaign has already
gotten - a full three months before Election Day.” (Brian
Montopoli, “Due Diligence: An Unfair Attack On Mitt Romney,” CBS News, 8/9/12)
The
Hill’s
A.B.
Stoddard: “It’s Extremely Offensive.” STODDARD:
“The implication is that Mitt Romney is responsible for her death, and
it’s extremely offensive.” (Fox News’
“Special Report,” 8/9/12)
Fox
News’
Trace
Gallagher: “All
Facts In This Case That Prove Why Many Publications Have Given This
Four Pinocchios.” (Fox News
Channel’s America Live, 8/9/12)
The
Washington
Post’s Charles
Krauthammer: “Almost Beyond Comprehension.” KRAUTHAMMER:
“Look,
this
is
plain
language. The guy is saying that he doesn't
realize what he has done to anyone. He’s talking about the woman. To
link Romney to her death is almost beyond comprehension.” (Fox News’
“Special Report,” 8/9/12)
>The Romney campaign continued to issue a stream of releases on this
ad, including this one from Aug. 16.
DAY TEN: OBAMA OFFICIALLY OUT OF EXCUSES ON SUPER PAC AD
“President
Obama and his advisers are officially out of excuses for why they
haven’t condemned the Obama Super PAC’s ad. From claims of ignorance to
pretending no money went into promoting the ad, every excuse from the
President’s advisers has fallen flat. It’s time for President Obama to
say, once and for all, whether he stands behind this despicable ad.” –
Ryan Williams, Romney Campaign Spokesman
To View This Press Release Online, Click Here: http://mi.tt/Omw73X
Today,
The Obama White House Tried Another Excuse To Justify Why President
Obama Hasn’t Condemned His Super PAC’s Disgraceful Ad:
White House Press Secretary Jay Carney, On The Obama Super PAC Ad: “A
Third-Party Ad That Essentially Had No Money Behind It…” CARNEY:
“A third-party ad that essentially had no money behind it, never
appeared except accidentally on one station once versus a focus on the
issues that’s backed up by the President’s campaign in all the efforts
that it’s engaged in.” (White House Press Secretary Jay Carney, Press Briefing, 8/16/12)
But President Obama’s Official Super PAC Has Aired The Ad On Television
And Paid For Significant Online Advertising:
More Than 40% Of The Super PAC’s Online Views Come From Paid Web Ads.
“But
the ad, which mistakenly aired on Ohio TV early this week, has over
819,000 YouTube views, with more than 40% coming from paid web ads,
according to YouTube's analytics feature.” (Zeke Miller, “SuperPAC
Spent Online To Boost Controversial Ad,” Buzz Feed, 8/16/12)
· “This Runs Contrary
To The Obama Campaign's And The White House's Spin That The Ad Is A
Distraction From The Issues…” (Zeke Miller, “SuperPAC Spent Online To
Boost Controversial Ad,” Buzz Feed, 8/16/12)
The Obama Super PAC Ad Shipped And Aired Its Disgraceful Attack Ad On
Ohio Television. “The
controversial Obama super PAC ad accusing Mitt Romney of contributing
to the death of a woman whose husband lost health insurance is hitting
TV for the first time.” (Zeke Miller, “Obama Super PAC Ad Accusing
Romney Of Contributing To Woman's Death Now On TV,” BuzzFeed, 8/14/12)
The Super PAC Blamed The Airing On A “Station Error.” “A
pro-Obama super-PAC blamed ‘station error’ after a controversial ad
tying Mitt Romney to a woman’s death from cancer aired Wednesday in the
key swing state of Ohio.” (Meghashyam Mali, “Obama Super-PAC Blames
‘Station Error’ After Cancer Ad Airs,” The Hill, 8/15/12)
It’s Just The Latest Excuse From Obama Advisers – They’re More
Concerned With Making Excuses Than Condemning The Ad:
White House Press Secretary Jay Carney: “Well, I’ll Simply Say That I
Haven’t Seen The Ad.”
CARNEY: “Well, I’ll simply say that I haven’t seen the ad but I have
read about it. And I speak for the President. I do not speak for
a
third-party organization. This was in the context yesterday of a
discussion about the categorically false and blatantly dishonest
advertisement from the Romney campaign -- not a third-party group --
from the Romney campaign with regards to the President’s policy on
welfare reform.” (White House Press Gaggle, 8/8/12)
DNC
Chairwoman Debbie Wasserman Schultz, On The Obama Super PAC Ad: “I Have
No Idea The Political Affiliation Of Folks Who Are Associated With That
Super PAC.” ROBERTS: “Should the Democrats be releasing an ad that
accuses a presidential candidate, through inference, of being
responsible for a woman’s death?” WASSERMAN SCHULTZ: “First of all,
that’s a Priorities USA ad. That’s not a Democratic ad; it’s a
Priorities USA Super PAC ad.” ROBERTS: “Do you deny that they’re
Democrats?” WASSERMAN SCHULTZ: “I have no idea the political
affiliation of folks who are associated with that Super PAC.” (Fox’s “Fox News Sunday,” 8/12/12)
White House Press Secretary Jay Carney: “We Do Not Control Third-Party
Ads. … I Do Not Have Any Role In Third-Party Groups…” “Deflecting
continued questions about a controversial ad from a Democratic-aligned
super PAC, White House Press Secretary Jay Carney insisted Friday that
a candidates’ campaign is powerless over third-party ads. … As he and
campaign spokespeople have in the past few days, Carney maintained that
the Obama camp has no say over outside groups’ ads. ‘We do not control
third-party ads,’ Carney said, adding later, ‘I do not have any role in
third-party groups that produce these ads.’” (Ali Weinberg, “White
House Press Secretary Changes Tune On Super PACs,” NBC News, 8/10/12)
Obama Campaign Spokesperson Jen Psaki: “We Don’t Have Any Knowledge Of
The Story…”
PSAKI: “We have nothing - no involvement with any ads that are done by
Priorities USA. … We don’t have any knowledge of the story of the
family. As you know, campaign finance rules in that regard are in place
for a reason.” (Adam Aigner-Treworgy, “White House, Obama Campaign
Distance Themselves From Super PAC Ad,” CNN’s White House Blog, 8/8/12)
Obama Deputy Campaign Manager Stephanie Cutter: “I Don’t Know The
Facts…” CNN’S
JOHN BERMAN: “He’s suggesting she died because of the action that Mitt
Romney took. Mitt Romney of course had left Bain years before that Bain
took over this company and then his wife died years after. What’s going
on? Is that accurate? Is that fair?” CUTTER: “Well John, here are the
facts. I don’t know the facts about when Mr. Soptic’s wife got sick, or
the facts about his health insurance, but here’s what I do know. That
Mitt Romney personally handled the deal to take over GS Steel and he
personally handled some of the decisions made to load that company up
with debt so much that it went underwater. It went bankrupt.” (CNN,
8/8/12)
Obama Campaign Senior Adviser David Axelrod: “It's Not Running, By The
Way, The Ad Hasn't Been On The Air.”
STEPHANOPOULOS: “Does the President stand behind that ad? Does he agree
with what was in that ad?” AXELROD: “I don't think anybody - anybody
believes that Mr. Soptic's wife, that Governor Romney can be blamed for
the death of Mr. Soptic's wife, and frankly, I don't think the ad says
that either.” STEPHANOPOULOS: “It suggests it, though doesn't it,
David?” AXELROD: “But, you know, the irony of all this, the irony of
all this, George, is that this ad is running at the very same time that
Governor Romney's campaign is running an ad that he paid for - it's not
running, by the way, the ad hasn't been on the air…” (ABC’s “This
Week,” 8/12/12)